How to Promote a Special Event: Chef G’s Holiday Dinner
Special event promotions are one of our specialties, and promoting a festive and delicious event like Chef G’s Holiday Dinner party made our job that much more enjoyable.
January 18, 2019
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Special event promotions are one of our specialties, and promoting a festive and delicious event like Chef G’s Holiday Dinner party made our job that much more enjoyable.
We’ve all heard it. Billboards are dead and they don’t work anymore. But you can’t believe everything you hear. Our team decided to take on the challenge of bringing billboard advertising into today’s digital landscape with our interactive and sharable VisionAF campaign.
Xplor Education needed branding created from scratch. Their mission statement reads, “We partner with America’s most innovative companies to provide distinctive Montessori early childhood education that leads to more capable individuals, happier families, healthier organizations, and stronger communities.” This sentiment needed a name, logo, branding guidelines, and marketing strategy that would communicate their brand and vision and help make them more visible to the families who would potentially attend their school.
When marketing for the beauty industry, the bar for trending, quality design is set at an all-time high. Our email marketing campaigns are all visually stunning and carefully crafted using a strategy that reaches our clients’ target audience–either customers or fellow industry professionals–in a way that gets them noticed and leaves an impact on the viewer.
Located on Naples Island, right next to Belmont Shore in Long Beach, California, Chianina Steakhouse was a brand-new restaurant concept opening up in the community and needed branding and marketing materials to reflect its philosophy and fine dining approach.
Making the decision to hire a creative team to take the lead in your advertising and marketing campaigns is a smart one, but sometimes communication can be a bit challenging. As the client, it’s helpful to know the most effective ways to communicate with your creative team so that you end up with the quality of work you were hoping for.
It’s safe to say that VDS is not scared of change. Aside from working with new clients and projects, we decided it was time for some remodeling, too.
VDS hasn’t always been in our current Long Beach location. We started out in a small office space in Sunset Beach that held about 6 employees comfortably. After squeezing a few extra people in, we finally accepted the fact that we outgrew the space and moved to Long Beach. Eventually, we outgrew our new Long Beach location as well, so the creative team moved over to the adjacent annex for more space. But, ultimately, we decided what works best is to keep all of us together–no matter how big or small we get. We brought the creative team back in the fold to feel more united with the rest of the team. In that same spirit of collaboration, the idea for the renovation was born.
Conferences and industry events are incredibly valuable for today’s marketers. We are dependent on finding insight and inspiration from the world beyond our business in order to drive innovation and discover new meaning for our clients and their customers. Where else can you gain access to some of the greatest minds and schools of thought in our space and connect directly with movers and shakers, partners, and leads at the same time?
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VDS is excited to announce that, after entering their RFP process, we were awarded the contract with the Catalina Island Conservancy!
In today’s world, design is one of the most powerful means of communication. Whether consciously or unconsciously, it affects the majority of the decisions we make throughout our lives. There’s an intangible value to great graphic design. It is an agent of change, one that has radically transformed advertising.