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ad agency

Event Marketing

How to Use Online Event Marketing to Get More RSVPs

Whether you are trying to promote a large corporate event, special charity gala, or small open house, there are certain event marketing strategies that can be used to get you more RSVPs and also create a memorable experience for your guests while they’re there. Here are some of the strategies we have found to be very effective for promoting special events.

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Event Marketing

Using Clever Creativity to Promote a Special Event

Our client, The Art Institute, needed to find a creative way to reach out to a very specific audience to attend one of their ongoing special events – the portfolio show. We came up with a solution using both printed materials and digital strategy to attract their ideal attendee.

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Website Design, Website Development

New Website for a Great Cause: Our Work with Island Dolphin Care

When a client’s mission includes improving the lives of both dolphins and children with special needs, helping them doesn’t feel like “work” anymore. Island Dolphin Care’s team came to us with an out-of-date website that was not helping them achieve their goals and accomplish their mission. It was our job to take the content they had, reorganize it, and make it user-friendly, easy to navigate, and fully integrated with email correspondence.

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Agency News, Branding, Design, UI/UX

Launching Xplor Education with Logo Design, Branding, and Website Design

Xplor Education needed branding created from scratch. Their mission statement reads, “We partner with America’s most innovative companies to provide distinctive Montessori early childhood education that leads to more capable individuals, happier families, healthier organizations, and stronger communities.” This sentiment needed a name, logo, branding guidelines, and marketing strategy that would communicate their brand and vision and help make them more visible to the families who would potentially attend their school.

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Conversion Marketing, Event Marketing, Events, Internet Marketing

Master Your Passion: An Event Marketing Campaign for The Art Institutes

The Art Institutes came to us with a need for special event promotion. They were holding a College Preview event across multiple campuses specifically for the high school audience. They wanted collateral that spoke to that audience and would stand out among the plethora of other college recruiting materials that students start getting during this time of their high school careers.

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Branding, Design, Internet Marketing

The Most Common Misconceptions About Designers

Designers can be a rather misunderstood crowd. “Non-creatives” (that’s a made-up word, but it’s usually the client or someone from the business side of an agency) might think that designers just retouch photos all day, play around on Photoshop, and take forever to make a couple “simple” logos. These are all misconceptions about the profession, to say the least. Allow us to make some clarifications.

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Internet Marketing

How to Communicate with Your Creative Team

Making the decision to hire a creative team to take the lead in your advertising and marketing campaigns is a smart one, but sometimes communication can be a bit challenging. As the client, it’s helpful to know the most effective ways to communicate with your creative team so that you end up with the quality of work you were hoping for.

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Agency News

VDS Rolls Out New Open Workspace

It’s safe to say that VDS is not scared of change. Aside from working with new clients and projects, we decided it was time for some remodeling, too.

What Used to Be

VDS hasn’t always been in our current Long Beach location. We started out in a small office space in Sunset Beach that held about 6 employees comfortably. After squeezing a few extra people in, we finally accepted the fact that we outgrew the space and moved to Long Beach. Eventually, we outgrew our new Long Beach location as well, so the creative team moved over to the adjacent annex for more space. But, ultimately, we decided what works best is to keep all of us together–no matter how big or small we get. We brought the creative team back in the fold to feel more united with the rest of the team. In that same spirit of collaboration, the idea for the renovation was born.

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