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designers

Event Marketing

Using Clever Creativity to Promote a Special Event

Our client, The Art Institute, needed to find a creative way to reach out to a very specific audience to attend one of their ongoing special events Рthe portfolio show. We came up with a solution using both printed materials and digital strategy to attract their ideal attendee.

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Branding, Design, Internet Marketing

The Most Common Misconceptions About Designers

Designers can be a rather misunderstood crowd. “Non-creatives” (that’s a made-up word, but it’s usually the client or someone from the business side of an agency) might think that designers just retouch photos all day, play around on Photoshop, and take forever to make a couple “simple” logos. These are all misconceptions about the profession, to say the least. Allow us to make some clarifications.

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