To get the word out about Summer at RLC for Rancho Los Cerritos, our team integrated typography inspired by old-time California postcards infused with Mexican folk art, as well as hand-drawn floral elements, decorative motifs, and vibrant colors.
The special summer event was scheduled to be hosted on the beautiful, historic grounds and present attendees with a performance by Mariachi Tesoro and farm-to-table fare from Primal Alchemy. And the marketing materials needed to reflect that it was an evening not to be missed.
Everyone knows that taking an event from idea to actually getting people to attend is no easy feat, with half the battle being successful marketing strategies. Luckily, we just so happen to kill it in that space.
We created a save the date poster, as well as a direct mail invite, envelope, and reply card for the client. Our goal? To make the event stand out and drive attendance, excitement, support, and engagement.