beauty Archives - VDS Stories

Stunning Beauty Industry Email Marketing Campaigns

When marketing for the beauty industry, the bar for trending, quality design is set at an all-time high. Our email marketing campaigns are all visually stunning and carefully crafted using a strategy that reaches our clients’ target audience–either customers or fellow industry professionals–in a way that gets them noticed and leaves an impact on the viewer.

Re-engaging OPI’s Subscribers with Targeted Messaging

OPI’s inactive subscribers needed a compelling, relevant reason to engage with the brand.

A Beautiful First Impression for OPI

Our Welcome Series for OPI set the tone for future email communications and encouraged new pro and consumer subscribers to engage with OPI. It was a great way to introduce them to everything the brand had to offer in a way that wasn’t overwhelming or pushy, but informative and—you guessed it—welcoming.

Efficiency is Beautiful: Email Integration for Beauty Giant OPI

OPI’s marketing efforts weren’t thoroughly integrated: they lacked email and didn’t have a sophisticated way of capturing leads or utilizing their data and housed it across more than 15 different locations.
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April 23, 2015

beauty

Stunning Beauty Industry Email Marketing Campaigns

Re-engaging OPI’s Subscribers with Targeted Messaging

A Beautiful First Impression for OPI

Efficiency is Beautiful: Email Integration for Beauty Giant OPI

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